What you’ll learn
- Students will be equipped with the knowledge to orchestrate paid marketing campaign strategy to generate a required number of leads within budget constraints.
- You will learn about Audience Segmentation, Platform Selection, Compelling Ad Creation, Budget Allocation, Conversion Optimization, and Adjusting accordingly.
- Addressing common challenges and implementing effective solutions like Performance Metrices, Scaling Strategies, and Budget Management
- Through case study, students will gain the expertise to drive effective results in the realm of paid marketing and execute successful paid marketing campaigns.
Vasu, an adept digital marketer, boasts over 5 years of industry experience and pursuing an MBA from the prestigious tier 1 college, SP Jain, in Mumbai. His career journey spans across various companies and domains, where he’s not only excelled but also freelanced for multiple businesses. Vasu’s expertise has garnered him speaking opportunities at renowned institutions like IIFT, MDI, and DU, showcasing his authority in the field. Notably, he’s collaborated with esteemed brands such as upGrad, Chegg, and Real Time Data Services, leaving a lasting impact with his strategic digital marketing approaches. Beyond his professional endeavors, Vasu’s TEDx license underscores his commitment to knowledge sharing and lifelong learning, a quality that defines him as an influential figure in the digital marketing realm.