What you’ll learn
- Discover Your Brand’s Purpose: Identify and articulate your brand’s core purpose and “why,” aligning it with personal and professional values.
- Craft a Cohesive Visual Identity: Develop a consistent visual brand identity with colors, fonts, and imagery that resonate with your audience.
- Master the Art of Storytelling: Create compelling copy and content that emotionally connects with audiences, enhancing engagement authentically.
- Plan and Execute a Social Media Strategy: Learn to maintain a consistent social media presence with effective content planning and Instagram grid management.
With over 12 years of experience as a professional photographer for various magazines and editorials, and the past 5 years specializing as a personal brand photographer, I’ve adapted my skills to remote photoshoots using smartphones since the onset of COVID-19. As a single mom and entrepreneur, I deeply value efficiency and understand the importance of showcasing oneself in business. Inspired to empower women entrepreneurs to authentically present themselves without the complexity or expense typically associated with professional photography, I share my expertise in capturing compelling self-portraits using just a smartphone, emphasizing the three poses I rely on for every shoot.