Email Marketing with Squarespace: Campaigns & Automations

What you’ll learn 

  • How to establish direct communication channels between your audience, your website, and your mailing list: Add newsletter blocks & pop-ups to your website.
  • How to ensure people are informed about your legal documents during newsletter subscription on your website.
  • How to create post-subscription Thank You pages.
  • How to create a subscription confirmation email to avoid that your emails go to spam.
  • How to manage mailing lists & create backup versions.
  • How to craft email campaigns: Understand email blast campaigns & create them using different building blocks.
  • How to master email automations: Understand types of automations. Create automation sequences to nurture relationships with your leads and transform them into c
  • How to deliver a free resource (aka a lead magnet) with email automations.
  • How to optimize email marketing strategies: Understand contact segmentation. Utilize key analytics. Implement A/B testing for improved results.
  • Squarespace basics: Creating an account. Creating a landing page basic building blocks. Modify the styles of your website. How to modify the social links.

Hello I’m Steph

In 2022, I realized that living my life on autopilot wasn’t fulfilling. I craved something more. After years in academia as a researcher, I discovered my passion: helping others find success and satisfaction. That’s why today I’m a full-time entrepreneur, building my startup Savila Games in the field of Education and Technology. Along this path, I’ve experimented with various businesses, uncovering a new passion for helping entrepreneurs in achieving their goals by sharing the knowledge I’ve acquired along the way.
What I have been enjoying lately: web design, automations (deeply in love), business development.

A phrase that I love:

“If you want to go fast, go alone; if you want to go far, go together”

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