What you’ll learn
- Everything you need to go from no understanding of marketing, all the way to getting and keeping your first client as a freelance digital marketer.
- How to set up, manage, and optimize high performing ad campaigns on Facebook Ads, Google Ads, and YouTube Ads
- How to set up and understand data tracking for clients, including a crash course in Google Tag Manager and Google Analytics
- How to get and KEEP your first client as a freelance digital marketer
Scott DeBoer is an experienced digital marketer and former educator with a passion for helping others succeed. After spending 13 years as a teacher, Scott transitioned into digital marketing, where he has since managed over $20 million in paid ad spend. His campaigns have helped businesses across industries generate high-quality leads, drive consistent growth, and achieve measurable results.
Scott’s unique teaching background allows him to break down even the most complex marketing topics into easy-to-understand lessons, making digital marketing accessible to everyone. His expertise includes creating and optimizing campaigns on platforms like Google Ads, Facebook Ads, and YouTube Ads, ensuring students gain practical, real-world skills they can apply immediately.
Scott understands what it takes to build a career as a freelance digital marketer because he’s done it himself. In his course, he teaches aspiring freelancers how to master digital marketing, find clients, and create campaigns that deliver real results. With step-by-step guidance and actionable lessons, Scott helps students gain the confidence and skills to start their own successful freelance marketing journey.